About Us

Explain Like I'm Sci-Fi is a thought experiment. In a universe crowded with billions of MarTech and marketing terms, we chose to tackle them through the perfect lens—science fiction analogies.

From universal translators and terraforming to intergalactic trade and unearthing strange artifacts across the cosmos, Explain Like I'm Sci-Fi takes you on a journey to unexplored worlds and uncharted frontiers.

Yes, this project stands apart—perhaps even strikes you as odd at times. Knowbots designed and built it from the ground up. Our founder had a vision and wanted to test its limits.

We hope you enjoy the content and have a little bit of fun while learning about complex marketing concepts through the lens of retro-futuristic science fiction.